Club Penguin - MySpace For Your 8 Year Old

Posted by arvind s grover Thu, 28 Sep 2006 02:53:23 GMT

Business Week continues its observant coverage of social networking sites and young people with MySpace For The Sandlot Set (see my earlier post on their MySpace article). This article however is not about MySpace. It is about Club Penguin a MySpace-esque social networking site for 8-12 year olds. Yes you read correctly – 8-12 year olds. In August Club Penguin reported 2.1 million visitors.

Basic access to the site is free, but they sell memberships which give you access to advanced features (jee, do you think your 10 year old will want that?). When you sign up, you can choose 8 and under, 9-12, 13-17 and 18 and over. If you choose to sign up as an adult you get this message: c_penguin_18

You also have to agree to a set of rules: c_penguin_rules

They mention that the entire website is moderated by their staff. It is amazing to me that people are willing to take such risks setting up a site where young people could be vulnerable. I would rather see groups who are interested in getting kids online to work with schools and teachers to create spaces where classes could safely and effectively connect with other classrooms around the world. These sites unfortunately just seem like market-research tools. What do 8-12 years olds like? Once we find out, let’s sell it to them.

Groups in the process of making a profit while “helping” young people put themselves in a challenging ethical situation. They are for-profit groups who as a mission want to help kids. I wonder if those two goals often find themselves in direct or partial opposition. Anyone think they can hold on to their ideals while still trying to land a profit?

On a side note: when I asked my 5th grade class at the beginning of the year to introduce themselves along with something they love to do on the computer at least half of them said Club Penguin.

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School-Wide Blogging

Posted by arvind s grover Sun, 24 Sep 2006 16:56:19 GMT

blogging My school has leapt into blogging in a big way. We have blogs for every academic department, the heads of the lower, middle and upper schools and each K-4th grade teacher uses a blog as their class news page. I was worried about overwhelming teachers/administrators with yet another thing to do, but most of the responses have been very positive.

We are using Google free Blogger to power all of our blogs. We set them up to publish directly onto our web server, thereby allowing the blogs to be password-protected and just for our community. Eventually I would love to see the blogs become open to the public, but we wanted to start small (concept-wise) and build up.

I think that blogs could easily replace fancy, professionally-designed school websites. Many independent schools hire serious web-design groups to build flashy sites to attract potential families. I subscribe to the Cluetrain Manifesto philosophy which talks about how most marketing is seen as just that by your audience, canned marketing. The book argues that visitors to fancy sites know that it is all marketing and they read them with skepticism. Blogs however give off an air of authenticity. The writing is informal and honest. The topics are micro level instead of macro. People feel like they are getting a real look into the happenings of the school instead of a carefully-crafted image piece. It will take one school to start using their blogs as the public face of their Internet presence and the rest will surely follow. Ok, maybe not surely.

So who will be first? Is it your school? Share the link below so we can all show them to our admins.

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Summer Vaction Is Over, School Has Begun

Posted by arvind s grover Sat, 09 Sep 2006 23:15:25 GMT

I took the rest of the summer off from blogging and webcasting. I was so exhausted I didn’t even post a goodbye post. But here is my welcome back post. As are all the other teachers, I am working to learn all my new students’ names, get my classrooms set up and get my roll book ready. I also coach soccer so I have been working with my team for a few weeks now (preseason).

nurse shark The beginning of school can be tough for ed tech folks as we have been working feverishly all summer to get the entire school ready tech-wise. Teachers come back refreshed and ready to go and most of us have bags under our eyes. That doesn’t mean I haven’t had any time to relax, I certainly found some. I spent a week in Belize snorkeling, scuba diving, visiting Mayan ruins, sailing, swimming and just plain relaxing. Scary that I was diving with sting rays (and nurse sharks, see pic below) a few short weeks before Steve Irwin was killed by a sting ray.

scuba diving I am looking forward to the start of a new school year and a star of the new webcasting season. We are trying to figure out our final weekly schedule, but Alex and I did our first show on Friday. As soon as I know the weekly times for our show, I will post them. In the mean time, grab the RSS feed and plug it into your iTunes or other podcast software.

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