Switch

Heath Brothers (of Switch fame) giving our their new e-book for free. Get it now!

We're proud to announce that we've just released a new e-book called The Myth of the Garage and Other Minor Surprises. It's a collection of our favorite columns for Fast Company magazine.

And it's free.

Here's how you can get it:

  1. Get it for the Kindle or  the Nook or the iPad.
  2. For readers outside the U.S. or without ebook readers, download the PDF version of Myth by going to our Resources page and signing in using your email address (the same one this note was sent to).

We'd appreciate it if you'd forward this email to any friends who might be interested - everybody loves to get something for nothing.

Thanks!

-Dan & Chip

I love their book Switch, and can only imagine that this is worth reading. It's certainly worth more than $0.00. Enjoy!

Getting kids to eat healthier - it's not always about education

via nytimes.com

This interactive article by the New York Times shows how systems are sometimes more than enough to help people make good choices, it doesn't always have to be about education. In this case they study school lunch line design and healthy eating.

This example screams of the "shaping the path" concept from the book Switch by the Heath Brothers. If you are trying to implement change (personal or professional) in any way, you must read this book!